Guest Jessica Perreault
Jessica is a marketing strategist focusing on content marketing, social media, and branding for mission-driven organizations.
Season 08 Episode 5
– Jan 14, 2025
40:09
Show Notes
Stand Out on Social Media with Jessica Perreault
Re-release of a season 6 episode. The ins and outs of mastering social media for small business owners with Jessica Perrault plus a predication about AI generated content for social.
Show Notes
- How Jessica got into social media
- Tips to get started for small business owners
- Social media and content marketing
- Understand the nuances of the different social networks
- Which social network is the most important?
- How to manage the time requirements
- How to measure success - analytics
- Vanity Metrics
- Own your digital footprint
- Email list is critical
- Difficult to trust a company that is only on social - no website
- Red flags about social media
- Misconceptions about social
- Software to manage social & mailing lists
- AI In social and marketing
- Amanda makes a prediction about AI content
- Replying on social - flame wars
Show Links
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